Fashion TV 全球流行时尚频道
全球第一个24小时播送流行时尚信息的频道,法国以引领世界时尚潮流的地位,加上辛蒂克劳馥、克劳蒂亚雪佛等世界顶尖名模的舞台show,不需语言或剧情,单以炫丽的服装与婀娜多姿的身材展现,已足够交织成绝佳的视觉画面,对于国内的女性观众而言,是吸收国际流行信息的便捷管道,从中,你能精准且迅速地嗅出真正FASHION的气味。
HISTORY
fashion tv has been created in may 1997. today, after 3 years, it is one of the 3 most popular networks worldwide, reaching 300 million households.
PROGRAMMING
Fashion tv introduces you to the 300 leading designers of the world 24 h/day, 7 days/week. Fashion tv takes rough footage of about 15 to 20 minutes and reduces it to 2.5 minutes fashion clips. Scroll text:we scroll text in various languages throughout our programming. This text serves to highlight shows, introduce the designer, display horoscopes or announce special events and promotions.
DISTRIBUTION
All over the world. through 31 satellites, more than 1500 cable operators, and the internet.
ADVERTISING
Standard: optimize your visibility with the "advertising jewelry box"
Sponsorship
Full fashion show: shows are accompanied by latest music. Logo and name of brands. Text giving details, shops, information.
Fashion clip
Cobranding: combine two lifestyle brands into one clip.
FOCUS
FTV windows focus on local fashion
Focus on models & new faces
Focus on man fashion with F.hommes
LANGUAGE
The mixture of sensuality, eroticism, rhythm and beauty makes fashion tv a universal language. Fashion tv is watched and enjoyed in every part of the world.
VIEWERS
70% are males in the top 10% income bracket. they are heavy consumers with high spender purchase, a willingness to try new products and a perception of international image.
F.ONLINE
The next wave Fashion tv web properties are viewed by over 2 million users a month. The www.ftv.fr internet plateform provides the fashion portal to the internet. 270.000.000 households + ongoing on-air web promotions=enormous web reach multiple channels of fasion and beauty content are available online. A channel for every taste, customer store or internet broadcaster.
F.COMMERCE
Billions will be spent on the internet in the year 2000. One of the best fashion sites on the web perfume and cosmetic boutique men's lingerie boutique women's lingerie boutique fashion accessories boutique dating service access to music played during fashion clips data base of top designers e-mail addresses of the models agencies and their pictures the latest show bizz gossips information about modeling agencies & photographers city guides to the world's most trendy places.
MERCHANDISING
Clothes, accessories, design…… Welcome to the fashion world with brand new product from the fashiontv.com brand!
AFTER THREE YEARS… THE FASTEST GROWING TELEVISION COMPANY. GLOBAL LEADER IN FASHION AND STYLE ON TV AND THE INTERNET.
Covering all continents around the world, 24H/day via 20 satellite network of ku & C bands.
250 million homes directly connected via satellite & 1000s' of cable systems & terrestrial stations.
Multiple channels of full motion video on the internet at speeds up to 300 kbps in real video and Microsoft formats.
25 million regular viewers around the world.
2 million unique internet users monthly.
